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1
WordPress dominates the CMS market with an impressive share of 63%. It offers a flexible and customizable solution that is ideal for blogs, business websites, and much more. While specialized providers like Shopify (7%) and user-friendly website builders like Wix, Squarespace, and Joomla (3% each) serve their specific niches, the widespread adoption of WordPress shows that you can rely on a scalable and proven platform.
2
Currently, 42% of installations run on version 6.4, benefiting from the latest technology and enhanced security. A further 28% use version 6.3, 15% are on version 6.2, and 10% are still running outdated versions below 6.0. Update regularly to take advantage of new features, close security vulnerabilities, and optimize your website's performance.
3
The projected 810 million WordPress websites by 2024 — compared to 455 million in 2020 — demonstrate exponential growth. WordPress has gained further significance through the digitalization driven by the pandemic and the booming e-commerce sector. This development makes WordPress the central solution for businesses, content creators, and developers looking to future-proof their online presence.
4
In e-commerce, WooCommerce stands out with a market share of 42%, thanks to its seamless integration with WordPress. WooCommerce is typically the go-to choice for small and medium-sized businesses. Shopify captures 23% as a fast SaaS solution for online shops, while Magento holds 9% with tailored enterprise solutions. Choose the platform that best fits your business model — whether through extensive customizability or simple setup.
5
The visual page builder Elementor impresses with 13 million installations, allowing you to create attractive websites without any coding knowledge. Alternatives like WPBakery (4.5M) and Divi Builder (3.8M) also offer powerful design options. The native Gutenberg editor, already proven across 1.2 million installs, shows that WordPress continues to invest in visual design tools — giving both beginners and experienced web designers the flexibility to build unique websites.
6
A well-optimized SEO setup is essential for your website's success. Yoast SEO remains the undisputed standard with 5 million installations. Rank Math (2.8M) and All in One SEO (2M) also impress as powerful alternatives. Overall, 83% of WordPress websites use at least one SEO plugin — a setup that boosts your site's visibility and secures long-term online success.
7
With over 8,000 free WordPress themes, you can always find the right fit for your project. 62% of users opt for free themes, providing a cost-effective entry point. Additionally, 28% choose premium themes under $100, while 10% invest in high-end solutions above $200. This makes it possible to create a tailored online presence that suits both your needs and your budget.
8
Plugins are the key to expanding your website's functionality. SEO tools lead the way with a 25% share, followed by e-commerce (20%), security (18%), performance (15%), and social media (12%). This targeted investment across different areas allows you to keep your website functional, secure, and user-friendly.
9
A fast and secure web presence starts with the right hosting provider. Bluehost leads the market with an 18% share, offering WordPress-optimized solutions and attractive starter packages. HostGator follows with 15%, while WP Engine captures 8% in the premium segment. These providers support you with optimized server configurations, dedicated security features, and specialized support.
10
Your website's performance is critical for a positive user experience and strong search rankings. On average, desktop pages load in 2.8 seconds and achieve PageSpeed scores of 78/100. Mobile optimization remains a challenge, with the average mobile PageSpeed score sitting at just 65/100. Furthermore, only 45% of websites currently meet the Core Web Vitals standards. Continuously optimize your website to deliver a great experience for mobile users and meet ever-increasing performance demands.
Written by
Gegenfeld Team
Gegenfeld Team